Fernando Fischmann, Crystal Lagoon’s the founder, found his own oasis with clear water. Without a scientific tradition within his family, this entrepreneur studied a career far from the business area, as Biochemistry, at the Chile University with the certainty that one dayhis knowledge were going to be useful in his business work.
Fischmann was visionary when more than 15 years ago, bought at auction, 60 hectare in the north of Algarrobo ( V Region Chile) with the idea of building a real estate project for the middle class and differentiate it from the rest with a lagoon with beaches that replaced the sea. At short walk he found obstacles in his project when theteam started chores to fill the pools, at day 15 water turned green and cloudy. He started then to study and investigate technologies that could help him solve this problem and then fulfill his dream. This was to build crystal lagoons in public parks so people with fewer resources could practice water sports and access to a beach recreation.
For almost six years he was experimenting formulas inorder to get clear water in the huge pool that he wanted to build to attract the attention to his real estate project San Alfonso del Mar. At this stage, his friends laughed at him and called him crazy. Fernando Fischmann says that during lots of years the ones who heard his plans said that it was impossible.
Because of the water volumes and the cost behind the project, after several difficultyears he was able to develop a sustainable technology, patented worldwide, that allows to keep large volumes of water in the crystalline state at a very low cost.
Artificial lagoons use half the water per hectare than a park and 10 times less that a golf court. Besides, they are filled once with sea water or pit water being only necessary to replace the evaporated water. They use 100 lessproducts and chemicals and only 2% of the energy required by the traditional filtration systems. And so San Alfonso del Mar became in the most successful second home project in Chile.
Fernando Fischmann had generated a new industry, he was the precursor of the residential complexes with artificial lagoons.
Crystal Lagoons Corporation saw the light in 2007. In a short period it has developed abusiness plan that nowadays has 160 projects in 40 countries in 5 continents with an associate investment of US$100.000 millions. He receives a royalty, equivalent to a 2% of the total of the project.
It is an export of technological knowledge that has a market worldwide and no competitors.
Fernando Fischmann hired the multinational in industrial protection, Marksmen, with headquarters in USA, toprotect globally the technology from possible industrial patent infringements. Thus, Marksmen will be in charge of issues such as navigation, surveillance, control, collection of royalties and any disputes arising from the infringements of copyrights and patents of the Chilean firm.
Incredible but , Fernando Fischmann rose to fame in Chile when he won the Guiness world record to the biggest lagoonin the world, San Alfonso del Mar.
What at first was a crazy idea now is an example that multiplies. Huge real estate projects in the middle of the dessert in the Middle East, Panama or Santo Domingo and Santiago’s surroundings, were big middle class projects are arising that include a lagoon at your door magically.
In the Middle East, Crystal Lagoons participates in 33 projects in differentstages of development including an ecological resort in Marruecos; a luxury initiative in the Dead Sea (Jordania) and Dubai Lagoon.
Fernando Flores, ex Minister of Finance, said in an interview: “if we can have 4 of these innovations, Chile will be another country”. What kind of innovations? “Disruptive, totally original, with a little of science but firm economic concepts, commercial and...