Oceanógrafo

Páginas: 14 (3403 palabras) Publicado: 3 de diciembre de 2012
DIAGNOSIS OF VIABILITY IN THE IMPLEMENTATION OF ISO/TC 228/WG 5 FOR BEACHES’ CERTIFICATION – STUDY CASE FOR THE PRAIA BRAVA, ITAJAÍ, SANTA CATARINA – BRAZIL.
DIAGNÓSTICO DE LA VIABILIDAD EN LA APLICACIÓN DE LA NORMA ISO/TC 228/WG 5 PARA CERTIFICACIÓN DE PLAYAS – ESTUDIO DE CASO PARA LA PRAIA BRAVA, ITAJAÍ, SANTA CATARINA – BRASIL.
Barattela, G.¹, Polette, M.²
UNIVALI, Laboratório deGerenciamento Costeiro Integrado. Rua Uruguai, nº 458, Bloco E2, Sala 112,
CEP: 88302-202, Itajaí, SC. Tel (+55)-47-3341-7717, Fax (+55)-47-3341-7715.
guibarattela@hotmail.com¹, mpolette@univali.br²

RESUMEN
Las normas por las que los sistemas de gestión de playas son eficientemente administrados se logra mejor a través de la aplicación de requisitos, tales como los que serán necesarios para obtenerla certificación ISO/TC 228/WG 5. Estándares como estos ayudarán la prestación de servicios de calidad y experiencias para los usuarios de playa. Podemos comprobar que los requisitos de una norma se cumplen mediante la inserción de ellos en una matriz de evaluación que es una adaptación del Modelo de Evaluación del Desempeño de Manejo Costero Integrado. De este modo podemos determinar la eficaciadel sistema de gestión existente. Este artículo es centrado en la percepción de 11 instituciones que están involucradas directamente en el turismo local. Así, hemos tratado de verificar la eficacia de los sistemas de gestión utilizados por una playa de Brasil: Praia Brava. Vamos a utilizar esta playa como línea de base para demostrar que ambientes costeros en Brasil todavía se manejan de formadeficiente.
Palabras Clave: Manejo Costero de Playas, Playas Turísticas, Estándar de Calidad de Playas, ISO/TC 228/ WG 5.
ABSTRACT
The standards by which beach management systems are efficiently managed are best achieved through the application of strict guidelines and requirements, such as those that will be necessary to achieve ISO/TC 228/WG 5 certification. Standards such as these will aid inproviding quality services and experiences for beachgoers. We can verify that the requirements of a standard are met by inserting them into an evaluation matrix that is adapted from the Model for Performance Evaluation of Integrated Coastal Management. We can thus ascertain the efficiency of the extant management system. In this paper, we will focus on the perception of 11 institutions that areinvolved directly in local tourism. By so doing, we have sought to verify the effectiveness of management systems being used by one Brazilian beach: the Praia Brava Beach. We will use this beach as the baseline to prove that the way in which similar environments in Brazil are managed is deficient.
Keywords: Beach Coastal Management, Tourist Beaches, Beach Quality Standards, ISO/TC 228/WG 5.INTRODUCTION
The regulatory processes that address Brazilian beach environments are today derived from a basic consensus of best practices for use and management of resources, including large territorial areas; they do not focus on individual, distinct environments. For example, the fundamental legal mark for coastal management at the national level in Brazil is the “Plano Nacional de GerenciamentoCosteiro” (Brasil, 2004); its equivalent at the state level is the “Plano Estadual de Gerenciamento Costeiro” (Brasil, 2006) in Santa Catarina. Both coast management schemes dispense basic guidelines stipulating what is permitted and what is inappropriate for the respective areas regarding infrastructure and generic land use.
Since the solutions found by the various Brazilian municipalities toaddress this problem are sectorial, they lack institutional and functional applicability. This lack of an effective legal framework results in several actors, both public and private, performing simultaneously. This creates a complex interaction and complicates the influence of each actor over its proper space, often resulting in conflicts as the laws that each produces become more and more difficult...
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