Walt Disney Marketing
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Publicado: 13 de octubre de 2012
INSTITUTO HONDUREÑO DE CULTURA INTERAMERICANA
Business Project
(DIS)
The Walt Disney Company Founded on October 16, 1923, by Walt and Roy Disney as the Disney Brothers Cartoon Studio, WaltDisney Productions established itself as a leader in the American animation industry before diversifying into live-action film production, television, and travel. Taking on its current name in 1986,The Walt Disney Company expanded its existing operations and also started divisions focused upon theatre, radio, music, publishing, and online media. In addition, it has created new divisions of thecompany in order to market more mature content than it typically associates with its flagship family-oriented brands.
The headquarters of The Walt Disney Company commonly is called to as Disney, isan American diversified media company headquartered in Walt Disney Studios, Burbank, California, United States. It is the largest media conglomerate in the world in terms of revenue.
Names of somepresidents who have Walt Disney Company.
* 1923–1966: Walt Disney
* 1966–1971: Roy O. Disney
* 1968–1972: Donn Tatum
* 1971–1977: Card Walker
* 1980–1984: Ron W. Miller
*1984–1994: Frank Wells
* 1995–1997: Michael Ovitz
* 2000–2012: Robert Eger.
The company is best known for the products of its film studio, the Walt Disney Studios, and today one of the largest andbest-known studios in Hollywood operates the ABC broadcast television network; cable television networks such as Disney Channel, ESPN, A+E Networks, and ABC Family; publishing, merchandising, andtheatre divisions; and owns and licenses 14 theme parks around the world, produces toys, clothing, and other merchandising based upon Disney-owned properties, and Media Networks, which includes thecompany's television and Internet operations.
It also has a successful music division. The company has been a component of the Dow Jones Industrial Average An early and well-known cartoon creation of...
Business Project
(DIS)
The Walt Disney Company Founded on October 16, 1923, by Walt and Roy Disney as the Disney Brothers Cartoon Studio, WaltDisney Productions established itself as a leader in the American animation industry before diversifying into live-action film production, television, and travel. Taking on its current name in 1986,The Walt Disney Company expanded its existing operations and also started divisions focused upon theatre, radio, music, publishing, and online media. In addition, it has created new divisions of thecompany in order to market more mature content than it typically associates with its flagship family-oriented brands.
The headquarters of The Walt Disney Company commonly is called to as Disney, isan American diversified media company headquartered in Walt Disney Studios, Burbank, California, United States. It is the largest media conglomerate in the world in terms of revenue.
Names of somepresidents who have Walt Disney Company.
* 1923–1966: Walt Disney
* 1966–1971: Roy O. Disney
* 1968–1972: Donn Tatum
* 1971–1977: Card Walker
* 1980–1984: Ron W. Miller
*1984–1994: Frank Wells
* 1995–1997: Michael Ovitz
* 2000–2012: Robert Eger.
The company is best known for the products of its film studio, the Walt Disney Studios, and today one of the largest andbest-known studios in Hollywood operates the ABC broadcast television network; cable television networks such as Disney Channel, ESPN, A+E Networks, and ABC Family; publishing, merchandising, andtheatre divisions; and owns and licenses 14 theme parks around the world, produces toys, clothing, and other merchandising based upon Disney-owned properties, and Media Networks, which includes thecompany's television and Internet operations.
It also has a successful music division. The company has been a component of the Dow Jones Industrial Average An early and well-known cartoon creation of...
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