Analisis

Joshua S. Mussa
Matthew Kobialka
INGL 3103-062
November 2, 2012
The commercial KIA Soul- Party Rock Hamsters starts with a sort of fighting in a unknown place. In this place robots use sort oflike laser target pistols and other have rocket launcher instead of hands. In that sort of chaos that is happening comes a KIA Soul out of nowhere and everyone turn their heads to see what washappening. Out of the vehicle come tree hamsters with human clothes with a determined expression of knowing what they were going to do. With that the song Party Rock starts to play and these hamsters start todance while everyone stares still curious of what they are doing. After a while the music was so entrancing, that everybody dances along to beat.
My commercial is titled Party Rock Anthem-KIA SoulHamster. The reason I picked this commercial was because is really random the way the change from fighting in an sort of like an alien/robot fight and suddenly the hamsters come inside the KIA Soul andeverybody stops fighting and just started dancing party rock. The intended audience can be middle class people that are just wanting to get a little excitement in their life. In the commercial it saysthat the KIA soul starts under 14K so maybe middle class people and above can buy it. I watch this while watching the NBA finals and i know more than 2 million people all over the world got togetherto see the game. Also this has been a really catchy commercial because a lot of people can recognize from just hitting play.
The language is English because of the song from LMFAO- Party Rock. Stillthere is not much of a dialogue going in the commercial other than the song. The way they express is through movement since they are hamster and real hamsters doesn't talk. In another thing hamstersdon't dance either and this hamster from the commercial do. That makes you think that some points of the videos are taking from the real creature and others are just made up. Even thought the idea of...