Barnes & noble

Barnes & Noble
By Carlos Garcia Ramos 25-Jan-2007

Company profile
• Barnes and Noble, the #1 bookseller in the US with a market share of 15%, operates about 1,000 stores, including about 520superstores (Barnes & Noble, Bookstop, and Bookstar) and a decreasing amount of mall stores. In addition, Barnes & Noble maintains a mail-order catalog and a book publishing business. The company sellsonline through barnesandnoble.com. The world's largest bookseller needed a stronger backbone for its multi-million dollar company. The company is known for large, upscale retail outlets, many of whichcontain a café serving Starbucks Coffee, and for competitive discounting of bestsellers. Most stores also sell magazines, newspapers, DVDs, graphic novels, gifts, games, and music. Barnes & Noblestores average 25,000 square feet and carry up to 200,000 titles. Our stores feature the best service, depth of selection and comfortable settings, including lounge chairs and reading tables. Open sevendays a week, the stores also carry wide selections of music, DVD/video titles and magazines. The company’s Web site, Barnes & Noble.com, is a leading ecommerce destination, attracting millions ofvisitors each month and serving customers worldwide in over 200 countries.

Barnes & Noble brand image

Who is Barnes & Noble?
Barnes & Noble is the second-largest coffeehouse in the United States.Between stores and online operations, Barnes & Noble sells almost 445 million books per year. Barnes & Noble booksellers take more than 8 million customer orders a year and fulfill more than 100,000customer service requests every day. Last year, Barnes & Noble hosted more than 100,000 community events in their stores. Bestsellers account for only 3% of sales, and more than 50,000 small publishersand university presses are a growing percentage of our business.

More than books
• Barnes & Noble, Jr. is the ideal destination for anyone looking for the best in children's books, videos, and...