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HOW Design Live ScheduleataGlance
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06/22/2013
8:00 am 8:30 am
1. Official Welcom e to CFC CFC
Ilis e Benun, Founder, Mark eting Mentor
8:30 am 9:00 am
2. Hey, We’ve Been There Before CFC
Luk e My s s e
9:00 am 10:00 am 3. Integrating Your Values and Your Positioning CFC
Sarah Durham, Princ ipal, Big Duc k9:00 am 9:15 am
1. Welcom e and InSource Recognition IHMC
9:15 am 10:30 am 2. Opening Keynote: FedEx, Corn Sex, Prefrontal Cortex & Other Charm s for InHouse
Hexes IHMC
Sam Harris on, Author
10:15 am 11:00 am 4. What to Expect When You’re
5. From the Trenches Panel: How to Grow
Freelancing CFC
Into a Sm all Business (With or Without
Bry n Mooth, Indepentent J ournalist &
Em ployees) CFC Moderated by Ilise
Copy writer, writes 4food.c om
Benun
J onathan Clev eland, Founder, Clev eland
Des ign
J enn Dav id Connolly , Founder and Creativ e
Direc tor, J enn Dav id Des ign
Stac ey King Gordon, Pres ident and Founder,
Suite Sev en
Kirk Roberts , Owner, Kirk Roberts Des ign
10:45 am 12:00 pm3. Bright Lights, Big Future: 5 Trends Affecting Every InHouse Creative Team IHMC
Donna Farrugia, Ex ec utiv e Direc tor, The Creativ e Group
11:00 am 11:45 am 6. How to Stuff 10 Pounds of YouKnow
What Into a 5Day Week (Week After Week)
CFC
J im Kraus e, Des igner and Author, J im
Kraus e Des ign
11:45 am 1:30 pm Lunch On Your Own CFC
7. Cut the Crap and Start Networking CFC
Dana Manc iagli, Network ing and Career
Ex pert, and Speaker/Author of “Cut the Crap,
Get a J ob!”
12:00 pm 1:00 pm Lunch On Your Own IHMC
1:00 pm 2:00 pm
4. Inhouse Up Close and Personal IHMC
Stefan Mumaw, Creativ e Direc tor, Purv ey or of All That Roc k s , Callahan Creek
1:30 pm 2:30 pm
8. Pitch Perfect™: Never Be A Deer in Headlights Again! CFC
Dy ana Valentine
2:00 pm 3:15 pm
5. ReInvention: Staying Fresh IHMCMic hael Lejeune, Creativ e Direc tor, LA Metro
2:45 pm 3:30 pm
9. Saving Your Sanity Through Better
Client Relations: How to Stop
Apologiz ing, Say No Tactfully and Know
www.e ise ve r ywhe r e .c om/e home /47001/80103/? &
10. Prom ote and Present: How to Speak
Persuasively to Current and Future
Clients, In Person and Virtually CFC
1/6
05/03/13
HOW De sign Live2013
3:30 pm 4:30 pm
3:45 pm 5:00 pm
When to Shut Up and Listen CFC
J ez ra Kay e, Pres ident, Speak Up For
Alis a Bons ignore, Clarify ing Complex Ideas Suc c es s
11. From the Trenches Freelance Panel: The Skinny on Working with Corporate
Clients CFC Moderated by Ilise Benun
Alis a Bons ignore, Clarify ing Complex Ideas
J onathan Clev eland, Founder, Clev eland Des ignStac ey King Gordon, Pres ident and Founder, Suite Sev en
Dana Manc iagli, Network ing and Career Ex pert, and Speak er/Author of “Cut the Crap, Get a
J ob!”
6. Working With Outside Agencies IHMC
Andy Eps tein, Head of The BOSS Group, Merc k
4:30 pm 5:00 pm
12. Day 1 Takeaways CFC
Ilis e Benun, Founder, Mark eting Mentor
5:00 pm 6:30 pm...
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