Business

* find a vision statement and a mission statement for a business.
* Write 3 aims and 6 SMART objectives for the business.

COCA COLA

Our MissionOur Roadmap starts with our mission, which isenduring. It declares our purpose as a company and serves as the standard against which we weigh our actions and decisions. * To refresh the world... * To inspire moments of optimism andhappiness... * To create value and make a difference. |
Our Vision 
Our vision serves as the framework for our Roadmap and guides every aspect of our business by describing what we need to accomplish inorder to continue achieving sustainable, quality growth. * People: Be a great place to work where people are inspired to be the best they can be. * Portfolio: Bring to the world a portfolio ofquality beverage brands that anticipate and satisfy people's desires and needs. * Partners: Nurture a winning network of customers and suppliers, together we create mutual, enduring value. *Planet: Be a responsible citizen that makes a difference by helping build and support sustainable communities. * Profit: Maximize long-term return to shareowners while being mindful of our overallresponsibilities. * Productivity: Be a highly effective, lean and fast-moving organization.AIMS: The aim of Coca Cola is the same of every company that wishes to stay in business - to make a profit, andcreate a dividend for it's shareholders.. It's as simple as that really. 
They want to increase market share, this would be because they are stealing their competitors' customers and making them theirown, this would also bring in more money for Coca-Cola and they would have the bragging rights of being the best in the industry.OBJECTIVES: To try and help bring more education to Africa by donatingmoney into schools and charities. * To prove to the2 Indian government that their products are safe and not * contaminated by using multiple barrier systems in all plants to prevent anything dangerous...