Doctor

MARKET ANALYSIS
With market research is designed to discover, identify and assess the level of acceptance of the product.
In a survey of a sample of 30 people on the Guayaquil population weconclude that 70% of it like cheese and 30% did not like about it. This means that 2,329,974 people (updated to 2010) like cheese and drink at different times of day.
NUMBER OF RESPONDENTS | FIRST QUESTION| SECOND QUESTION | THIRD QUESTION |
1 | YES | BREAKFAST | SANDWICH |
2 | NO |   |   |
3 | NO |   |   |
4 | YES | BREAKFAST | PATACONES |
5 | YES | BREAKFAST | BOLON |
6 | YES | LUNCH |NOODLE SOUP |
7 | YES | SPECIAL OCASSION | COOKIES |
8 | YES | BREAKFAST | PATACONES |
9 | NO |   |   |
10 | YES | LUNCH | POTATOE SOUP |
11 | YES | DINNER | PIZZA |
12 | YES | LUNCH |FRIED CHEESE |
13 | YES | LUNCH | NOODLE SOUP |
14 | YES | BREAKFAST | MATURE |
15 | YES | BREAKFAST | SANDWICH |
16 | YES | BREAKFAST | SANDWICH |
17 | NO |   |   |
18 | NO |   |   |
19 |NO |   |   |
20 | YES | LUNCH | NOODLE |
21 | YES | DINNER | RICE WITH CHEESE |
22 | YES | LUNCH | NOODLE SOUP |
23 | NO |   |   |
24 | YES | BREAKFAST | BOLON |
25 | YES | BREAKFAST |BOLON |
26 | YES | DINNER | PIZZA |
27 | YES | LUNCH | NOODLE SOUP |
28 | NO |   |   |
29 | NO |   |   |
30 | YES | BREAKFAST | PATACONES |
| | | |
NO | 9 | 30% | |
YES | 21 | 70% ||
| | | |
MOMENT | PERCENTAGE | | |
BREAKFAST | 47.62% | | |
LUNCH | 33.34% | | |
DINNER | 14.28% | | |
SPECIAL OCASSION | 4.76% | | |

With research, coupled with anextensive analysis has led to the conclusion that people who eat cheese most often given at breakfast with a share of 47.62% followed by 33.34% lunch, dinner with 14.28% and other (sometimes special)4.76%.
However, it aims to reach the market by providing the large supermarket chain, and Megamaxi Supermaxi. This means that the segment is the housewives of the middle class, upper middle and upper...