Icesar

University of Iceland
Social Science
Business Administration
Corporation strategy

ICE-SAR

Students: Bryndis Thorkelsdottir Teacher: Runolfur Smari Steinthorsson
Catalina Gutierrez-O.Blanco
Hördur Sveinsson
Sibeso Imbula Sveinsson

Table of context

Table of context 1
INTRODUCTION 2
ResearchMethods (Analyze and methods) 4
Organization Structure............................................................................................................................5
Organization Chart During Movilitation.....................................................................................6Funding.......................................................................................................................................7
Different elements that makes ICESAR.....................................................................................8
SWOT analysis 9
Strength 9
Weakness 9
Opportunities 10
Threats 10
PESTEL analysis 11
Political 11
Economical 11
Social 11
Technological 11
Environmental 12
Legal 12


INTRODUCTION.
It is a Non-GovernmentalOrganization on the response list of the Icelandic Crisis Response Unit ad is registered with the United Nations OCHA/INSARAG. The organization was founded in July, 1999 after a merger of the Icelandic Association of Rescue Teams (Slysavarnafelagið Landsbjorg – SL, the Ministry of Foreign Affairs (MFA) and Ministry of Justice. The team is mainly set up as a USAR team and SL is member of INSARAG,which are the umbrella organizations of USAR teams worldwide within the UN.
The main purpose of the organization or team is mainly to offer assistance to countries affected by disasters where extensive and experience possessed by the Icelandic Search and Rescue Team is utilized. It operates as an efficient and expeditious international search and rescue teams within SL and always ready to carry outany other diverse assignments. The team’s first international mission was in 1999 when it responded to earthquakes in Turkey that killed over 18 thousand people. This was followed by other response to earthquakes in Algeria, Morocco and the team also participated in the organization of medical relief from Sweden to Thailand during the Tsunami of 2004. Recently, the Team was also deployed toHaiti shortly few hours after the devastating earthquake that hit the country and killed thousands of people.
As an organization, ICE-SAR’s policy through SL is to manage an international search and rescue team that can be offered through the United Nations, the European Union or the Nordic countries for participation in any kind of search and rescue assignments as required.
Therefore, we decided tosimply look at a non-profit making organization, that is to find out where ICE-SAR as an organization was going over the next 5-10 years or more, how it will get there and research whether they can know if they get there or not. The focus of any strategic plan entirely depends on the organization.
There are a variety of perspectives, models and approaches used in strategic planning. The way astrategic plan is developed depends on the nature of the organization’s leadership, culture, complexity of the organization’s environment, size of the organization and expertise of the planners, etc. However, despite that there are many strategic planning models, we used the goal-based planning that starts with the focus on ICE-SAR’s mission (its vision and/or values), goals to work towards themission, strategies to achieve the goals and action planning (who will do what and when).
The process will have a scope of 5 – 10 years into the future and since we are not focusing much on the strategic plan document, we are mostly interested in the strategic planning process itself. Recognizing the complexity of this subject, the report attempts to research on how an effective strategic...