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The art of Innovation

Step one in innovation is make meaning the best companies in the world they think let’s make our product be the best product in the world, let’s make a better place with it,let’s make people more creative more productive perpetuing the good things, lets end the bad things.
I think making meaning is one of the most important things in a product because you decide thatyour product is going to make history, its going to mean something for someone.
The second is make a mantra, you should create a mantra for your innovation a 3 word statement that represents yourproduct.
If you make a mantra of your product it will sell better, cause it will be in the mind of your clients.
Jump to the next curve entrepreneurs they don’t do things 10 percent better they create100% percent better, they don’t stay in the same curve they create another curve.
You have to see the new opportunities not staying in the same, see new opportunities and make a new good product.
Youhave to define your business by the process of what they do.
The fourth one is roll the dicee Great products are intelligent; you have to anticipate the solution.
The fifth statement is don’t worrybe crappy, ship revolutionary things with elements of crappiness to it. You ship and then you test. If crappy things wouldn’t exist many things wouldn’t be created.
The six one is not be afraid ofpolarizing people, many inventors try to create the perfect product for the perfect customer, but that create mediocrity. The products makes you or really happy or really angry. You have to make peoplereally happy.
The seven point is let a 100 flowers blossom, people that you anticipate of your customer end buying your products. Ask people why they’re product and people that don’t to. You canupgrade your design but it can happen that the persons that don’t buy it at the first they won´t buy it at second. You only have to let the flowers blossom.
You have to be more observative and see the...