Lauratte World Business Forum

Páginas: 2 (488 palabras) Publicado: 22 de octubre de 2012
LAURATE WORLD BUSINESS FORUM

Mark King CEO of Taylor Made.

Stealing marketing from competitors in an aggressive way and taking advantage is the main idea of how Mark took the sales of hiscompany into a 50% of the goals this last year with a profit of 300´000,000 dollars.

Balancing life was also an important point; people spend money even in tough times when we talk about hot newproducts. Companies need to give a reason to buy their products in a new and different and exciting way. The technology and the way to brand and launch products is vital.

Jim Collins

“Creativity in atraditional distribution”, is what creates new lenses. All companies need to have an experienced director that has already worked in the same environment and is decided to transform the organization.Just with this kind of leaders the business becomes interesting for the workers and is what makes the companies reach their goals. Another quality that leasers must have is the humility, heads shouldbe proud of the goals achieved by their workers, so they can feel part of the same industry.

We cannot control global economy, we need to adapt to the environment and new markets, change from thetraditional publicity to the social environment like web covertures and e-commerce, let the companies grow up and make their services international.

“Promote the culture of innovation”

John WeichLLC of General Electric remarked the importance to improve the economy to create jobs and opportunities, set priorities, goals and administrate the time to performance a review of ourselves projects.Tax policies expand and makes grow people.
He also set the characteristics of the leaders, as they must execute actions and influence people in a good way. The generosity genes must be added to alltheir actions, so they can get proud of their teams. If company wins all the people does too.

A women from the public that had her own company asked him, at what cost and who would pay to...
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