Manual Identidad Mandarina Duck
Fabrizio Schiavi Design for Sartoria Comunicazione www.fsd.it 29-03-00
The logo
The logo on positive and negative background
Pantone 109Pantone 404
Pantone 109
Pantone 404
The logo in black & white
Black outline thickness mm. 0,2
Logo reductions
The logo “Mandarina Duck” can be reduced in printing up to 11 mm(base), while it can be raster scanned (72 dpi) up to 51 pixels. If a further reduction is required, it is advisable to use the optional logo made to support further reductions and keep the official logorecognizable and unaltered.
Video & web
pixels 51 pixels 50 mm. 11 mm. 10
Optional logo
TO USE ONLY WHEN IT IS NECESSARY TO HAVE THE SMALLEST LOGO DIMENSIONS
> see “Logoreductions” section Colours and impressions on coloured backgrounds are the same as for the official logo
Do not alter the logo
The logo cannot be changed. Do not fall into the temptation of changingit anyway!
NO
NO
NO
NO
sponsored by
NO
NO
NO
NO
NO
NO
NO
NO
Logo spacing
It is advisable to keep a rather large spacing around the logo. At any rate, itshall never be less than specified:
The perimeter margins are 1/6 of the base length.
Do not make the logo coincide with the layout cutting line. The logo can be positioned inside a photo withoutspacing limits provided that it is far from the edges.
Institutional colours
Process system
9% 94% Cyan Magenta Yellow Black
RGB system
255 232 15 Red Green Blu
HTML system
# FF E8 0FHTML secure system
# FF CC 00
Pantone system
109
Process system
79% 94% Cyan Magenta Yellow Black
RGB system
203 33 37 Red Green Blu
HTML system
# CB 21 25
HTML secure system
#CC 33 33
Pantone system
1792
Process system
100% 79% Cyan Magenta Yellow Black
RGB system
13 15 132 Red Green Blu
HTML system
# 0D 0F 84
HTML secure system
# 00 00 99
Pantone...
Regístrate para leer el documento completo.