Mejores Ideas
Sentence #1
For (target customer)
Who (statement of the need or opportunity),
The (product/service name) is a (product/service category)
that (statement of benefit).
HB Recycling (Home and Business Recycling).
For people, business and industry, who have problem with the big mount of garbage that they generated every day, like restaurant, fast food,technology industry or people in their houses. HB Recycling is a product that gives a service like dividing, labeling and packing the trash by a people service for home people or machine for big business. Also, we have a mobile application than you can check the value of the packaged waster on our website and sell to us. We re-sell the raw material to a big business that generate product witheco-material or have a green business. For that reason, people received money for recycling.
Sentence #2
Unlike (primary competitive alternative),
our product (statement of primary differentiation).
That product unlike to recycling companies because they need the people or business sent the trash to him. We look the trash and pay for it. The people only have to pay a monthly rent or buy therecycling machine and we buy the package garbage that they generate it.
Business Model
Customer segment:
The important customers are a big restaurant or technology industry. Business that have more than 10 years in the market and are recognized companies. For home service, they pay less for the service.
Who are our most important customers? Are the paying customers the same as theusers of the product? (in the example this is Alaskans age 18-100)
Value Proposition:
The problem that we trying to solve is the big mount of garbage that they generated every day, like restaurant, fast food, technology industry or people in their houses. Our product gives a service like dividing, labeling and packing the trash by a people service for home people or machine for big business.Also, we have a mobile application than you can check the value of the packaged waster on our website and sell to us. We re-sell the raw material to a big business that generate product with eco-material or have a green business. For that reason, people received money for recycling.
What value do we deliver for the customer? (In other words, what customer problem are we trying to solve?) (inthe example this is cold drinks and smaller ice cubes)
Key Partners:
Our key partners are company in China that generated the machine for dividing, labeling and packing the garbage. Another partner is a company that created the mobile application and updated our web site. For the distribution, we use service like Fedex for sent the machine (Big Business). For small business, we contractpeople to give that service and pickup the garbage that the customer sells to US.
Who are our key partners, if any? This could include suppliers or distributors. (in the example this might be ice manufacturers or delivery companies and retailers)
Key Activities:
Business Require are:
• Machine for recycling
• Web site
• Company for re-sell the package garbage
• Mobileapplication for the customer
• People for home service
• People for machine maintenance
What key activities does our business require that we do?
Key Resources:
We need resources that are interesting in conserve the environment and want to invest the recycling business.
What key resources do we need? (in the example this might be initial funding to pay the ice manufacturers)Customer Relationships and Marketing:
First at all, we need to awareness the people to the conservation of the environment and the big problem in the world that we have. We can send email report and give free subscription to a magazine that our company created by the mobile application and web site. Then we give a course online of Recycling and how the can use it.
When the people are...
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