Plan De Negocio

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Confidentiality Agreement

The undersigned reader acknowledges that the information provided by _________________________ in this business plan is confidential; therefore, reader agrees not to disclose it without the express written permission of _________________________.

It isacknowledged by reader that information to be furnished in this business plan is in all respects confidential in nature, other than information which is in the public domain through other means and that any disclosure or use of same by reader, may cause serious harm or damage to _________________________.

Upon request, this document is to be immediately returned to _________________________.___________________
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This is a business plan. It does not imply an offering of securities.


1.0 Executive Summary 1
Chart: Highlights 1
1.1 Objectives 1
1.2 Mission 2
2.0 Company Summary 2
2.1 Company Ownership 2
2.2 Start-up Summary 2
Table: Start-up 3
Table: Start-up Funding 4Chart: Start-up 5
3.0 Services 5
4.0 Market Analysis Summary 5
4.1 Market Segmentation 6
Chart: Market Analysis (Pie) 7
Table: Market Analysis 7
4.2 Target Market Segment Strategy 7
4.3 Competition and Buying Patterns 8
5.0 Strategy and Implementation Summary 8
5.1 Competitive Edge 8
5.2 Sales Strategy 9
5.2.1 Sales Forecast 10
Chart: Sales by Year 11Table: Sales Forecast 10
Chart: Sales Monthly 11
5.3 Milestones 12
Table: Milestones 12
Chart: Milestones 12
6.0 Management Summary 13
6.1 Personnel Plan 13
Table: Personnel 14
7.0 Financial Plan 14
7.1 Important Assumptions 14
Table: General Assumptions 14
7.2 Break-even Analysis 15
Chart: Break-even Analysis 15
Table: Break-even Analysis 157.3 Projected Profit and Loss 16
Chart: Gross Margin Monthly 16
Chart: Gross Margin Yearly 16
Table: Profit and Loss 17
Chart: Profit Monthly 18
Chart: Profit Yearly 18
7.4 Projected Cash Flow 19
Chart: Cash 19
Table: Cash Flow 20
7.5 Projected Balance Sheet 21
7.5 Projected Balance Sheet 21
Table: Balance Sheet 21
7.6 Business Ratios 22
7.6Business Ratios 22
Table: Ratios 22
Table: Sales Forecast 1
Table: Personnel 2
Table: Personnel 2
Table: General Assumptions 3
Table: General Assumptions 3
Table: Profit and Loss 4
Table: Profit and Loss 4
Table: Cash Flow 5
Table: Cash Flow 5
Table: Balance Sheet 6
Table: Balance Sheet 6
1.0 Executive Summary

Mother's House Cleaning Service (MHCS) is a residential housecleaning service serving upper-class families in Cleanly, WA. Through generous human capital investments, MHCS will exceed our customer's expectations. We will be servicing the wealthy single-income households and affluent two-income households. These targeted families will be willing to pay a premium for our service because of the high level of professionalism and trustworthiness that we offer,...