Plan De Negocios Para Una Empresa De Servicios De Outsourcing Y Consultoria Financiera Para Pymes En Bogota

BUSINESS PLAN
ACF LTD.

TABLE OF CONTENTS

Pg.

1. EXECUTIVE SUMMARY 7

2. BUSINESS DESCRIPTION 10
3.1 Company description 10
3.2 History 10
3.3 Mission and Vision 11
3.4 Products and services 11
3.5 Justification of the business13
3.6.1 Importance of finance and accounting management for sme’s 13
3.6.2 Benefits of financial outsourcing 14
3.6 Ownership structure 14
3.7 Legal considerations 15

3. BUSINESS OPORTUNITIES 16
4.8 Current situation of the market 164.9 Potential customers 17
4.10 Business competitors 18

4. MARKETING STRATEGY 24
5.11 Costing 24
5.12.3 Fixed costs 24
5.12.4 Variable costs 25
5.12 Pricing 25
5.13 Sales projection 265.14 Promotion 28
5.15.5 Young entrepeneurs fair 28
5.15.6 Outsourcing catalog 29
5.15.7 Internet 29
5.15.8 Family and friends 29

5. BUSINESS OPERATION 30
6.15 Operational function 306.16 Personnel 31
5.3 Organisational structure 32

6. TECHNOLOGY 33

7. FINANCES 34
8.17 Revenue 35
8.18 Expenses 35
8.19.9 Personnel expenses 35
8.19.10 Administrative expenses 368.19.11 Total expenses 36
8.19 Investments 36
8.20.12 Working capital 36
8.20.13 Total investments 37
8.20.14 Loan amortization 37
8.20.15 Adjusted investments 38
8.20 Cashflow 38
7.5 Netpresent value NPV 38
8. REFERENCES 40

9. APPENDICES 42
10.21 Model contract 42
10.22 Successful Colombian entrepreneurs 44

LIST OF TABLES

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Table 1. SWOT Analysis 8
Table 2. Fixed costs per month 24
Table 3. Incomes of the BPOindustry in Bogota 2004-2009 27
Table 4. Sales projection. 28
Table 5. Number of consultants to be hired 31
Table 6. Inflation in Colombia 2009 – 2013 34
Table 7. Revenue 35
Table 8. Personnel expenses 35
Table 9. Administrative expenses 36
Table10. Total expenses 36
Table 11. Working capital 37
Table 12. Total investments 37
Table 13. Loan amortization 37
Table 14. Adjusted investments 38
Table 15. Cashflow 38
Table 16. Net present value 38

LIST OF FIGURESPg.

Figure 1. Proyecta S.A. logo 18
Figure 2. Gesfinvalor logo 19
Figure 3. S.C.I.C. logo 20
Figure 4. Contaudi Asesores logo 21
Figure 5. Asficom Ltda. Logo 22
Figure 6. Incomes of the BPO industry in Bogotá 2004-2009 27
Figure 7. Organisational...