Que es la educación lde consumidor

Session2: Consumers in globalized society

“Consumers in modern society”
Victoria W. Thoresen,
Project Manager, Consumer Citizenship Network, Associate Professor, Hedmark University CollegeConsumers in modern society
Victoria W. Thoresen The Consumer Citizenship Network Hedmark University College, Norway,

Global ethics * Stakeholder involvement * CONSUMER CITIZENSHIP

Sustainabledevelopment Social Responsibility

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A consumer citizen is an individual who makes choices based on ethical, social, economic and ecological considerations. The consumer citizen activelycontributes to the maintenance of just and sustainable development by caring and acting responsibly on family, national and global levels.
From the Japanese White Paper on the National Lifestyle 2007Themes
Lifestyles Resources Economics Consumption and the environment Consumer rights and responsibilities Information management Health and safety Change management Global awareness

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Elementsof responsible consumer choice

Individual needs and desires

Products and services

Collective needs and desires

Rights and duties

Prices and costs

Purchasing power and resourcesRisks and benefits

Symbolic communication -belonging -popularity -timeliness -power Technical knowledge -production -maintanence -repairs and alterations ICT -use and extent -intention andeffectiveness -side effects and consequences Health and safety -information about risks or health giving effects -possibilities for support or help Materials -user friendly -side-effects

Economy -costs-personal budget -effects on national and global economies

Ecology

-sustainability -pollution factors -energy saving factors

Consumer behavior -prestige value -influenced by ads -static orfluctuating -legal or illegal
Product service

Sosial aspects -Majority or minority lifestyle -requires support from parents or others -creates conflict History -traditional or modern -local or global...