Starbucks
Páginas: 3 (642 palabras)
Publicado: 12 de mayo de 2011
Starbucks
It happens millions of times each week – a customer receives a drink from a Starbucks barista – but each interaction is unique.
It’s just a moment in time – just one hand reachingover the counter to present a cup to another outstretched hand.
But it’s a connection.
We make sure everything we do honors that connection – from our commitment to the highest quality coffee inthe world, to the way we engage with our customers and communities to do business responsibly.
From our beginnings as a single store over forty years ago, in every place that we’ve been, and everyplace that we touch, we've tried to make it a little better than we found it.
Our Company
To say Starbucks purchases and roasts high-quality whole bean coffees is very true. That’s the essence ofwhat we do – but it hardly tells the whole story ..
Our coffeehouses have become a beacon for coffee lovers everywhere. Why do they insist on Starbucks? Because they know they can count on genuineservice, an inviting atmosphere and a superb cup of expertly roasted and richly brewed coffee every time.
Expect More Than Coffee
We’re not just passionate purveyors of coffee, but everythingelse that goes with a full and rewarding coffeehouse experience. We also offer a selection of premium Tazo® teas, fine pastries and other delectable treats to please the taste buds. And the music youhear in store is chosen for its artistry and appeal.
It’s not unusual to see people coming to Starbucks to chat, meet up or even work. We’re a neighborhood gathering place, a part of the dailyroutine – and we couldn’t be happier about it. Get to know us and you’ll see: we are so much more than what we brew.
Our Starbucks Mission Statement
Our mission: to inspire and nurture the humanspirit – one person, one cup and one neighborhood at a time.
Here are the principles of how we live that every day:
Our Coffee
It has always been, and will always be, about quality. We’re...
It happens millions of times each week – a customer receives a drink from a Starbucks barista – but each interaction is unique.
It’s just a moment in time – just one hand reachingover the counter to present a cup to another outstretched hand.
But it’s a connection.
We make sure everything we do honors that connection – from our commitment to the highest quality coffee inthe world, to the way we engage with our customers and communities to do business responsibly.
From our beginnings as a single store over forty years ago, in every place that we’ve been, and everyplace that we touch, we've tried to make it a little better than we found it.
Our Company
To say Starbucks purchases and roasts high-quality whole bean coffees is very true. That’s the essence ofwhat we do – but it hardly tells the whole story ..
Our coffeehouses have become a beacon for coffee lovers everywhere. Why do they insist on Starbucks? Because they know they can count on genuineservice, an inviting atmosphere and a superb cup of expertly roasted and richly brewed coffee every time.
Expect More Than Coffee
We’re not just passionate purveyors of coffee, but everythingelse that goes with a full and rewarding coffeehouse experience. We also offer a selection of premium Tazo® teas, fine pastries and other delectable treats to please the taste buds. And the music youhear in store is chosen for its artistry and appeal.
It’s not unusual to see people coming to Starbucks to chat, meet up or even work. We’re a neighborhood gathering place, a part of the dailyroutine – and we couldn’t be happier about it. Get to know us and you’ll see: we are so much more than what we brew.
Our Starbucks Mission Statement
Our mission: to inspire and nurture the humanspirit – one person, one cup and one neighborhood at a time.
Here are the principles of how we live that every day:
Our Coffee
It has always been, and will always be, about quality. We’re...
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