Whole fruits

The following constitutes a “Safe Harbor" statement under the Private Securities Litigation Reform Act of 1995.  Except for the historical information contained herein, the matters discussed todayare forward-looking statements that involve risks and uncertainties, which could cause our actual results to differ materially from those described in the forward-looking statements.  These risksinclude risks detailed from time to time in the Company’s SEC reports, including the Form 10-Q and 10-K. 

• Celebrating 30 years as a leader in the natural and organic foods industry • #273 of theFortune 500 • Member of S&P 500 and NASDAQ-100 • Fiscal 2010 sales of $9 billion • 60,000+ Team Members • 306 stores and over 11 million square feet in operation

Our Core Values

Our QualityStandards Set Us Apart

We Offer a Differentiated Shopping Experience

Ready to make a few simple changes for lifelong health? Whether you're just getting started on a healthy eating path or have beenon the road to wellness for years, our four pillars of healthy eating can help guide your journey.

Whole Food

Plant-Strong™

Healthy Fats

Nutrient Dense

We Maintain a Value Focus
•We are committed to maintaining our relative price positioning in the marketplace • We offer a range of prices in each category to allow people to make choices • We are developing new value products,particularly in the commodity areas • We hope to continue to strike the right balance between rising costs and our retail prices based on our contracts, distribution, and tools to manage value6/29/11 11

How Have Consumers Reacted?
• Our Q2 results underscored signs that consumer confidence continued to improve even as gas prices rose • YOY, sales continued to shift toward branded andorganic products • We also saw a shift in purchases to higher-priced tiers, including shifts in several discretionary categories

6/29/11

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We Are Producing Strong Results
2Q11 results: • AWS...