The sky is the limits

Páginas: 5 (1021 palabras) Publicado: 31 de mayo de 2010
Create a Travel Brochure
The Sky's the Limit

Congratulations!!! You and three of your classmates have just been chosen to be the founding fathers of a new company called "The Sky's the Limit." This company will be marketing a rare product, one which will be highly valued by all human beings who enjoy traveling, but don't have the time, resources, or perhaps the energy toresearch the area to which they would like to travel. You are not only going to entice the tourists of this world, but you are also going to have a hand in helping the tourism industry. Not only will this new position offer you the opportunity to work with your peers, it may also allow you to explore many areas of this planet that you have yet to see. Bon Voyage!!
The Task
Welcome to yourfirst assignment. In order to ensure that your new company takes off with a flying start, you and your partners need to create a sample product which "The Sky's the Limit" will be using to advertise its services. Your foursome will be designing and creating a unique travel brochure by using Internet web sites. Within this brochure you will be including general information about the selecteddestination, areas of historical and recreational interest, and a choice of travel packages. In addition, you must include pictures and images to appeal to the eyes of your consumers. Remember, first impressions are always the most lasting impressions, so you'll want to create an out of this world brochure example. Hopefully this advertising will yield smooth sailing ahead!
 The Process
1. The firstthing that you and your colleagues need to do is decide on the destination for which you will create your first travel brochure to advertise. Brainstorm possible destinations that you think the public would be interested in. Once you have a list of worthy destinations, hold a group vote to decide upon the destination on which you will base your travel brochure.
2. Your group next needs to distributethe following roles to each member of the group. Below is a list of roles that need to be fulfilled, followed by a description of the job that accompanies the role. In the "Resources" portion, you will find a list of websites to consult in order to complete each job effectively and efficiently. 
[pic]Ambassador of Destination:  
The ambassador will be the person who is providing a completeprofile of the destination. The ambassador should provide the following:
• a detailed map of the destination
• geographic, demographic, and environmental descriptions
• population and weather reports
• a list of major cities
• language(s) spoken
• religions and holidays celebrated
• government and cultures practiced
• the currency used
The historian/tour guide is responsible for providing a brief history of the destination, in addition to finding areas of historical or trivial interest within the desired destination. The historian should research and include the following:
• specific historical locations
• a map and brief description of the significance of each historical location
• a list of available toursthat offer tourists an opportunity to site see
• a price list and schedule of tours
 [pic]Recreation Director:
Everyone likes to have fun on vacation, so the recreation director has an important job. He or she needs to find the hot spots or events at the desired destination and make them available to the tourists. Remember, not everyone is alike. Some people like water sports; some likeindoor activities. Some people are early risers, while others party all night long and sleep late. The recreation director needs to research and identify the following:
• activities varying from indoor to outdoor, land to water, dawn to dusk
• names and locations of areas of interest (recreation, dining, etc.)
• maps, schedules, and prices for activities if available
• any other...
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