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Advanced Product Quality
Planning (APQP)
Based on the AIAG “Advanced Product
Quality Planning and Control Plan”
Reference Manual
Presented By Dr. Cecelia Venuk
November 2009

Objectives
Understand the APQP Process
Identify the inputs / outputs of
the 5 APQP phases
Understand APQP as a
methodology for new product
development

What is Quality Planning?

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? The AIAG APQP Model
What is APQP?
Advance Product Quality Planning is a structured
method of defining and establishing the steps
necessary to assure that a product satisfies the
customer.
The goal of product quality planning is to facilitate
communication with everyone involved to assure
that all required steps are completed on time.
Effective product quality planning depends on acompany’s top management commitment to the
effort required in achieving customer satisfaction.

Why Product Quality Planning?
The bulk of cost of a product is committed at the early stages
of a development cycle even though they are not expended
until later.
The
The cost of fixing a design and faulty decisions at later stages
is exponentially greater than at an earlier stage.
Theopportunity costs of being late to market are very high,
ex., lower market share, lower margins.
Cross-functional teams typically provide a better quality
solution to complex dynamic product development problems
than single individuals.
Early simultaneous involvement in product development by
cross-functional teams using structured development process
saves time and money over the product lifecycle.

Fundamentals of Product
Quality Planning
Organizing the team
Define the scope
Team-to-Team Communication
Training
Customer, supplier and subcontractor
involvement
Simultaneous \ Concurrent Engineering
Control plans
Concern Resolution
Timing plan and chart

Product Quality Planning Chart
Concept
Program
Initiation/Approval Approval

Prototype

Pilot

Launch

PlanningPlanning

Product Design and Dev.
Process Design and Development
Product and Process Validation
Production
Feedback Assessment and Corrective Action
Plan and
Define
Program

Product
Design and
Development

Process
Design and
Development

Product
and Process
Validation

Feedback
Assessment and
Corrective Action

1.0 Plan and Define Program
Concept
ProgramInitiation/Approval Approval

Planning

Plan and
Define
Program

Inputs
Objectives
Voice of the Customer
Determine customer needs.
- Market Research
Define and plan a quality
- Historical Warranty
program.
and Quality Information
- Team Experience
Business Plan/Marketing strategy
Product/Process Benchmark Data
Product Reliability Studies
Customer Inputs
Outputs
Design GoalsReliability and Quality Goals
Preliminary Bill of Material
Preliminary Process Flowchart
Preliminary Listing of Special Product and Process Characteristics
Product Assurance Plan
Management Support

Breakout – Quality Planning
Product Description: PPASS
(Personal Portable Automotive Sound System)
This is a new option for all mid to high price range vehicles
that allows an individuals personalMP3 or IPOD system to
be integrated with the sound system of suitably equipped
automotive vehicles. This product is a universal MP3 / IPOD
holder combined with a short-range wireless link that has
already been developed by the automotive industry.

Breakout – Quality Planning
PPASS Design Goals & Parameters
• Dashboard will have a built-in wireless interface receiver
that links with theany PPASS transmitter
• Must integrate with a wireless transmitter with a
dimension of .5” X 1.0” X .2”
• Maximum holder dimension: 3” X 4.5” X 1.5”
• Universal fixture for 98% of all types of players
• Safely positioned in vehicle during vehicle operation, and
is to be located within three (3) feet of the sound system.
• Robust materials of construction (portable) with an
expected...
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