Prueba

WEB STANDARDS

solutions for a digital world

Web Standards refer to the formal standards and technical specifications that define and describe best practices
for building websites. The WorldwideWeb Consortium (W3C) is the international governing body that oversees the
development of Web Standards.

WEB STANDARDS ARE
DESIGNED TO:
• Deliver the greatest benefit to the greatest
number ofweb users.
• Ensure the long-term viability of any
web document.
• Simplify code and lower the cost
of production.
• Deliver sites that are accessible to more
people and more types of internetdevices.
• Continue to function correctly as
browsers evolve and as new devices
come to market.

WHAT ARE THE ADVANTAGES OF
USING WEB STANDARDS?
Increased Accessibility (reach more
people,exclude fewer)
• An accessible website works better for
your business, as denying access to even
small portions of a target audience can
make a difference to your profit margin.
• Allow web pages to beused by people
with disabilities and people using
different browsers such as voice and
hand-held browsers.
• It is the law in Australia and in other
countries that websites be made
accessibleaccording to W3C guidelines.
Websites that are inaccessible to some
audiences can result in legal action.

Increased Performance and Savings

Future-proof

• Conforming with Web Standards canreduce the ‘weight’ of a website by
up to 50%.

• By adhering to web standards and
separating content from presentation,
you can ensure that your online content
can still be read and accessed inyears
to come.

• Faster download times.
• Reduce bandwidth and
maintenance costs.
• Save time in the process of updating
content and design.

Search Engine Friendly
• Complying with WebStandards makes it
easier for search engines to index your
website to give you greater visibility in
web searches.
• Improved search engine visibility results in
more visitors to your site....