Kotter’s Change Phases Model

Kotter’s change phases model
What it is?
* It’s a changing method that shows 8 reasons why change management might fail. It shows that managers should:
Allow too much complexity
* It showsthat business might be easy with the people, then people start talking about your change, so then you could:
* Identify potential threats, develop scenarios showing what could happen in thefuture.
* Examine opportunities that should be, or could be, exploited.
* Start honest discussions, and give dynamic and convincing reasons to get people talking and thinking.
* Request supportfrom customers, outside stakeholders and industry people to strengthen your argument.
* The clue: 75% of a company's management needs to "buy into" the change.
* You have to really work hardon Step One, spend significant time and energy building urgency, before moving onto the next steps.
* Don't panic and jump in too fast because you don't want to risk further short-term losses – ifyou act without proper preparation, you could be in for a very bumpy ride.
Form a Powerful Coalition
* Convince people that change is necessary, because managing change isn't enough, you have tolead it.
* To lead change, you need to bring together a coalition, or team, of influential people whose power comes from a variety of sources.
* Once formed, your "change coalition" needs towork as a team, so then you could:
* Ask for an emotional commitment from these key people.
* Work on team building within your change coalition.
* Check your team for weak areas, andensure that you have a good mix of people from different departments and different levels within your company.
Create a Vision for Change
* When you began thinking about change, you began to think inmany ideas and solutions in your head. This ideas have to be linked to an overall vision that people can understand because when people got a clear vision about you what you need them to do, they...