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Decisions for 2011 Q4
List Price | $136 | | Total Budget | $800,000 |
Distributor Discounts | 16% | | Next Quarter's Sales Force | 11 |
Large Customer Discounts | | | Integrated Marketing Communications and Training | $80,000 |
Segment A Discounts | 8% | | Market Research | $50,000 |
Segment B Discounts | 4% |   | Power-to-Size Ratio Spending | $60,000 |
Segment C Discounts | 0%|   | Manufacturing Efficiency Improvement | $0 |
Segment D Discounts | 20% |   | Thermal Resistance Spending | $60,000 |
  |   | Unused Budget | $0 |
Customer Relationship Management | | |
This Quarter's Sales Force | 11 | |
Next Quarter's Sales Force | 11 | |
Next Quarter's Sales Force Spending | $550,000 | |
% Spending on Large Customers | 70% | |
Spending on LargeCustomers | $385,000 | |
Spending on Small Customers | $165,000 |   |
% Time Spent on Large Customer Retention | 40% |   |
Large Customer Retention Spending | $154,000 | |
Large Acquisition Spending | $231,000 | |
Sales Force Emphasis Allocation by Segment *move the sliders to change the percent values on the pie chart |
Integrated Marketing Communications and Training | $80,000 |
MarketResearch | No Spending on Market ResearchSpend on Market Research |
Product Development | | | | |
Power-to-Size Ratio Spending | $60,000 | | | |
Manufacturing Efficiency Improvement | $0 | | | |
Thermal Resistance Spending | $60,000 | | | |
Decisions for 2012 Q1
List Price | $136 | | Total Budget | $800,000 |
Distributor Discounts | 16% | | Next Quarter's Sales Force |12 |
Large Customer Discounts | | | Integrated Marketing Communications and Training | $80,000 |
Segment A Discounts | 8% | | Market Research | $50,000 |
Segment B Discounts | 4% |   | Power-to-Size Ratio Spending | $60,000 |
Segment C Discounts | 0% |   | Manufacturing Efficiency Improvement | $0 |
Segment D Discounts | 20% |   | Thermal Resistance Spending | $10,000 |
  |   |Unused Budget | $0 |
Customer Relationship Management | | |
This Quarter's Sales Force | 11 | |
Next Quarter's Sales Force | 12 | |
Next Quarter's Sales Force Spending | $600,000 | |
% Spending on Large Customers | 70% | |
Spending on Large Customers | $420,000 | |
Spending on Small Customers | $180,000 |   |
% Time Spent on Large Customer Retention | 40% |   |
Large CustomerRetention Spending | $168,000 | |
Large Acquisition Spending | $252,000 | |
Sales Force Emphasis Allocation by Segment *move the sliders to change the percent values on the pie chart |
Integrated Marketing Communications and Training | $80,000 |
Market Research | No Spending on Market ResearchSpend on Market Research |
Product Development | | | | |
Power-to-Size Ratio Spending |$60,000 | | | |
Manufacturing Efficiency Improvement | $0 | | | |
Thermal Resistance Spending | $10,000 | | | |
Large Customer Net Price | | | Channel Margin Calculation | | |
List Price | $136 | | List Price | $136 | |
Segment A Discount | 8% | | Distributor Discount | 16% | |
Segment B Discount | 4% | | Price To Distributor | $114 | |
Segment C Discount | 0% || Distributor profit margin | 7% | |
Segment D Discount | 20% | | Distributor Pass-Through | 9% | |
Segment A Net Price | $125 | | Small Customer Net Price | $124 | |
Segment B Net Price | $131 | | | | |
Segment C Net Price | $136 | | | | |
Segment D Net Price | $109 | | | | |

Decisions for 2012 Q3
List Price | $131 | | Total Budget | $800,000 |
DistributorDiscounts | 18% | | Next Quarter's Sales Force | 12 |
Large Customer Discounts | | | Integrated Marketing Communications and Training | $80,000 |
Segment A Discounts | 4% | | Market Research | $50,000 |
Segment B Discounts | 0% |   | Power-to-Size Ratio Spending | $60,000 |
Segment C Discounts | 0% |   | Manufacturing Efficiency Improvement | $0 |
Segment D Discounts | 20% |   | Thermal...