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Páginas: 2 (256 palabras) Publicado: 27 de mayo de 2012
WHO IS: Victoria's Secret is an American retailer of women's wear, lingerie and beauty products. This store was started in San Francisco, California, in 1977by Roy Raymond.

INTERNATIONAL EXPANSION:
CANADA: Victoria's Secret opened their first stores outside the United States in three Canadian cities:Edmonton in August 2010, Toronto in September 2010 and Calgary in May 2011.

MIDDLE EAST: The first Victoria Secret stores outside North America opened in Kuwait andthe United Arab Emirates

CARIBBEAN: The Brand’s first Caribbean store will open this fall at Plaza Las Americas in San Juan, Puerto Rico. A second store willopen at Sambil Santo Domingo Mall in Santo Domingo, Dominican Republic.

UNITED KINGTOM: In November 2004, the company opened its first boutique in the UK atHeathrow Airport, Terminal 5 with the help of World Duty Free.

PINK: Founded in 2004 and marketed towards late-teen and college-age women, sub-brand PINKsells age-appropriate underwear, sleepwear, lounge wear, beauty products, and accessories, with the intent to transition buyers into more adult product lines,such as Angels, Very Sexy, and Body by Victoria.

PRODUCTS: victoria’s secret has a wide catologe to lencerie, clothing,shoes,sleepwear and beauty productsand you can find this product in his store around the world or in the website than will be sent to your home.

IN CHILE:
You can find the lencerie in the bigstore like Falabella, Paris and Ripley, the fragrances in Caracol vip and other products in pink outlet located in Embajador Doussinague 1772-E, Vitacura.
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