Sales

Páginas: 2 (405 palabras) Publicado: 11 de marzo de 2013
SALES

Example 1

The first case is developed in the customer´s house, when the salesman knocks to the customer´s apartment starting the contact process. Then the salesman introduce himself andhe asks the client about his life for to look closer and prepare the propitious environment for the sale and create more potential opportunities in the process.

After this, the salesman ask thecustomer about his needs related to the product in question, and the customer explain his needs and desires.

Therefore, the salesman now knows the customer needs and preferences, then the salesman ismore prepared for offer the product.

Now is the moment that the salesman can show the costumer the product and its benefits trying to convince the customer.

Then, the customer said the thingsthat he doesn´t like about the product, and after the salesman ask him the reasons.

Finally, the salesman offer the product and says the customer the prize, after this, the client is agree and thetransaction is finished.
We can see it in the following dialogue:

In first, the contact was good because the salesman was polite and he cared my personal life, and this creates a good environment forme and I felt comfortable.

The second step also was correct, because the salesman ask me about my preferences, needs, hobbies,etc.
And this is good because this shows me that he are interestedin me.
Moreover, now the salesman knows my needs and it is easier that he can satisfy me.

The third steep, the product demonstration is also correct, because the salesman says me the features ofthe product convincing me of the benefits.

Finally, the salesman offer me the product with its prize, and after my objections, we negotiated and then we was agree and the process finished.

Example2

In this case the offer is by telephone and how we can see in the following dialogue was a disaster for different factors

Firstly, the salesman didn´t do a good contact, because he didn´t...
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