#1. Erp Helps Productivity At Northern Digital Inc.
Páginas: 3 (603 palabras)
Publicado: 12 de mayo de 2012
Henri Tapio Inkinen
Saint-Petersburg State University
Graduate School of Management
MITIM 2010
Turban E., et al. Information Technology for Management:
Transforming Organizations in theDigital Economy. Wiley; 6th Edition. 2007.
Minicase studies, Chapter 8, #1 & 2 pp. 340-342
#1. ERP Helps Productivity at Northern Digital Inc.
1. Q: For a small company like NDI, why is anERP better than SCM applications?
A: Because the problem was in the internal processes and the customer relations. A small company naturally can easier control its internal than externalmatters.
2. Q: Identify the supply chain segments that the ERP supports; be specific.
A: Inventories, delivery timing and flow of materials and cash.
3. Q: Relate this case toPorter's value chain and to its competitive model. Show the ERP's contribution.
A: ERP helps to deal with bargaining power of suppliers and customers.
4. Q: Enter intuitivemfg.com and reporton the capabilities of the company's ERP product.
A: By organizing information and automating business processes the ERP software is capable to influence on ERP, CRM, suppliercollaboration, business intelligence, e-commerce, extended enterprise, technology infrastructure.
5. Q: Relate this case to business planning and strategy.
A: Business planning-wise this case showsthat ERP really enabled the company to plan their activities with less uncertainties. This is due to better data transfer and communication internally and externally. ERP suports also strategy throughimproved opearational performance.
#2. QVC Provides Improved CRM
1. Q: Enter qvc.com and identify the actions that the company takes to increase trust in its e-business. Also, lookat all customer-service activities. List as many you can find.
A: QVC increases trust in its e-business by allowing every customer to create a pesonal account to their Web system and via...
Saint-Petersburg State University
Graduate School of Management
MITIM 2010
Turban E., et al. Information Technology for Management:
Transforming Organizations in theDigital Economy. Wiley; 6th Edition. 2007.
Minicase studies, Chapter 8, #1 & 2 pp. 340-342
#1. ERP Helps Productivity at Northern Digital Inc.
1. Q: For a small company like NDI, why is anERP better than SCM applications?
A: Because the problem was in the internal processes and the customer relations. A small company naturally can easier control its internal than externalmatters.
2. Q: Identify the supply chain segments that the ERP supports; be specific.
A: Inventories, delivery timing and flow of materials and cash.
3. Q: Relate this case toPorter's value chain and to its competitive model. Show the ERP's contribution.
A: ERP helps to deal with bargaining power of suppliers and customers.
4. Q: Enter intuitivemfg.com and reporton the capabilities of the company's ERP product.
A: By organizing information and automating business processes the ERP software is capable to influence on ERP, CRM, suppliercollaboration, business intelligence, e-commerce, extended enterprise, technology infrastructure.
5. Q: Relate this case to business planning and strategy.
A: Business planning-wise this case showsthat ERP really enabled the company to plan their activities with less uncertainties. This is due to better data transfer and communication internally and externally. ERP suports also strategy throughimproved opearational performance.
#2. QVC Provides Improved CRM
1. Q: Enter qvc.com and identify the actions that the company takes to increase trust in its e-business. Also, lookat all customer-service activities. List as many you can find.
A: QVC increases trust in its e-business by allowing every customer to create a pesonal account to their Web system and via...
Leer documento completo
Regístrate para leer el documento completo.