Bernhard E. Burdek
DESIGN
Bernhard E. Bürdek
History, Theory and Practice of Product Design
Edition form Birkhäuser – Publishers for Architecture Basel • Boston • Berlin
Translation: Meredith Dale, Susan Richter, Nina Hausmann Drawings: pict/gestaltung analoger und digitaler medien, Arnsburger Straße 41, D-60385 Frankfurt, www.pict.de Graphic Concept: Muriel Comby Graphic Design: MichaLotrovsky This book is also available in a German language edition. (ISBN 3-7643-7028-9)
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© 2005Publishers for Architecture, P .O. Box 133, CH-4010 Basel, Switzerland. Part of Springer Science+Buisness Media Printed on acid-free paper produced from chlorine-free pulp. TCF °° Printed in Germany ISBN 3-7643-7029-7 9 8 7 6 5 4 3 2 1 http://www.birkhauser.ch
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CONTENTS
Preface . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Design as a Concept . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Design and History . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . The Bauhaus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . The UIm School of Design . . . . . . . . . . . . . . . . . . . . . . . . . . . The Example of Braun . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . From Good Design to the Art of Design
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7 13 17 28 41 55 59
Design and Globalization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Great Britain . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Germany (Federal Republic) . . . . . . . . . . . . . . . . . . . . . . . . . . German Democratic Republic . . . .. . . . . . . . . . . . . . . . . . . . . Austria
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71 73 84 103 107 111 120 145 149 156 163 163 165 167 167 172 177 177 192 195 196 198 202 206
Switzerland . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Italy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . Spain . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . France . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . The Netherlands . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Scandinavia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . Denmark . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Finland
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Norway . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Sweden . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Russia . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . North America . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . United States . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Canada . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . South America . . . . . . . . . . ....
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