Dealing Whit Static
‘This is a highly accessible, yet an adequately sophisticated text, which can be
enjoyed by students across the skills spectrum. I am confident that it will help
students who suffer from maths phobia as it offers to teach statistics with anxietybusting clarity. The book benefits from easy-to-follow demonstrations and
illustrations of statistical methods and techniques,which are highly relevant for
business and management students at undergraduate and Masters level .’
Professor Mustafa F. Ozbilgin, University of East Anglia, UK
Are you confused about which statistical tests to use, when you should be using
them and why you should be using them? This book is about helping you to choose
and use the right statistical techniques to analyse your data and writeabout your
results and findings convincingly. It provides a concise and accessible guide to the
essential statistical skills needed for success in your assignment, project or
dissertation.
Berman Brown and Saunders concentrate on particular statistical tests and their
three Ws – what, why, and when. They provide you with the tools to choose the
graphs and statistics that are suitable foryour data, and to understand what the
statistical results actually mean.
The book also includes a handy alphabet of statistics as well as a glossary of key
statistical terms.
Dealing with Statistics is key reading for students undertaking a social science or
business and management assignment, project or dissertation as part of an
undergraduate or Masters qualification.
Reva Berman Brown wasProfessor of Management Research at the Business
School, Oxford Brookes University Business School, UK.
Mark Saunders is Professor of Business Research Methods and Assistant Dean
(Director of Research and Doctoral Programmes) at the Business School, Oxford
Brookes University, UK.
Cover design Hybert Design • www.hybertdesign.com
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BERMAN BROWN & SAUNDERS
Inaddition, the book:
■ Explains why it is impossible to avoid using statistics in analysing data
■ Describes the language of statistics to make it easier to understand the various
terms used
■ Deals with using tables and charts to present data so that they are easy to
understand
■ Explains the statistics used to describe data and to infer differences and
relationships.
DEALING WITH StatisticsStatistics
REVA BERMAN BROWN MARK SAUNDERS
DEALING WITH
DEALING WITH
Statistics
What you need to know
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DEALING WITH STATISTICS:
WHAT YOU NEED TO KNOW
Reva Berman Brown and Mark Saunders
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First published 2008...
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