Las Mac
Páginas: 2 (259 palabras)
Publicado: 25 de julio de 2012
Internal assessment: Example 1
Student work: Criterion A
Criterion A: Initial investigation
Summary of problem My uncle, Keith Findlater(client), is a local photographer. His business currently relies on ‘word of mouth’ advertising among his family, friends and the people who have used hisphotography and consultancy services. At the moment Keith is not making sufficient income from his photography business for him to develop it further. Infact, he has been forced to take on another job to make up for the shortfall in income from the business. Keith believes his photography businesswould be more successful if he could reach a wider audience and make them aware of his photography and related services including his consultancy work(problem). An interview was carried out with Keith on 4th June 2008. Explanation of inadequacies of current situation As Keith states in his interview,“Business is not growing as quickly as I would like, I need to make more people aware of my services.” Because Keith has had to take on a full-time job tocover costs, he can only work on the business in the evenings and at weekends”. He also said “I need to make it possible for more people to see myphotographs. Only then can I get business to pick up”. It is hoped that by providing Keith with an IT solution to the problem that he will eventually beable to work on this business on a full-time basis. Word count = 231
Information technology in a global society teacher support material
1
Student work: Criterion A
Criterion A: Initial investigation
Summary of problem My uncle, Keith Findlater(client), is a local photographer. His business currently relies on ‘word of mouth’ advertising among his family, friends and the people who have used hisphotography and consultancy services. At the moment Keith is not making sufficient income from his photography business for him to develop it further. Infact, he has been forced to take on another job to make up for the shortfall in income from the business. Keith believes his photography businesswould be more successful if he could reach a wider audience and make them aware of his photography and related services including his consultancy work(problem). An interview was carried out with Keith on 4th June 2008. Explanation of inadequacies of current situation As Keith states in his interview,“Business is not growing as quickly as I would like, I need to make more people aware of my services.” Because Keith has had to take on a full-time job tocover costs, he can only work on the business in the evenings and at weekends”. He also said “I need to make it possible for more people to see myphotographs. Only then can I get business to pick up”. It is hoped that by providing Keith with an IT solution to the problem that he will eventually beable to work on this business on a full-time basis. Word count = 231
Information technology in a global society teacher support material
1
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