Making innovation libro pdf

Páginas: 425 (106010 palabras) Publicado: 6 de febrero de 2012
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Making Innovation Work : How to Manage It, Measure It, and Profit From It Davila, Tony.; Epstein, Marc J.; Shelton, Robert D. Pearson Education, Inc. 0131497863 9780131497863 9780132044882 English Organizational change--Management,Technological innovations--Management, Industrial management. 2006 HD58.8.D37 2006eb 658.406 Organizational change--Management, Technological innovations--Management, Industrial management.

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Advance Praise for Making Innovation Work "This is the book I wish I had read thirty years ago. Making Innovation Work is an importantresource for leaders who are trying to improve innovation in their organizations. It's crammed with examples and practical ideas that can trigger improvements in innovation, starting tomorrow!" —Lew Platt, Chairman of Boeing, former Chairman and CEO of HP, and former CEO of Kendall-Jackson Wine Estates "Davila, Epstein, and Shelton remind us that even if the end product is rocket science, the processneed not be. To the contrary, tried-and-true practices of management, process, metrics, and incentives are all that it takes to let innovation happen consistently." —Andrew Beebe, President, EnergyInnovations " Making Innovation Work is a fresh approach to systematically managing innovation. It integrates the innovation management literature in a way that is insightful, creative, as well aspragmatic. Davila, Epstein, and Shelton have particularly fresh insights on learning, culture, leadership, and executing change. This book will be of great help to those managers leading innovation and change." —Michael Tushman, Paul R. Lawrence MBA Class of 1942 Professor of Business Administration, Graduate School of Business, Harvard University, and author of Managing Strategic Innovation and Changeand Winning through Innovation "This impressive book offers specific techniques for driving systematic, repeatable, and managed innovation at all levels in your company. It will help you build a balanced portfolio that integrates both incremental and radical innovations—so you can sustain growth indefinitely, instead of flaming out." —Guerrino de Luca, President and CEO, Logitech

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" Making Innovation Work provides an excellent roadmap to innovation: its various facets, why each facet matters, and how they can be enhanced—separately and collectively—in any organization. It also debunks a few tenacious myths, starting with the oft-heard excuse that innovation is an inherently unpredictableand uncontrollable process. Based on their vast research and consulting expertise, Davila, Epstein, and Shelton convincingly argue that innovation performance is indeed controllable and improvable, and they provide a powerful framework to do so. If you're interested in improving your organization's innovation performance and potential, this book will tell you how. If you're not, it will tell you whyyou should be!" —Jean-François Manzoni, Professor of Leadership and Organizational Development, IMD (The International Institute for Management Development, Lausanne, Switzerland) " Making Innovation Work is an informative and practical overview of the managerial side of innovation, showing that payoffs come when innovation projects are carefully conceived and measured." —Rosabeth Moss Kanter,Harvard Business School, author of Confidence " Making Innovation Work explains why companies lose their ability to innovate and how they can get it back. And though most organizations aren't 'wired' for innovation, the authors make it clear that sustained innovation is not a 'nice to have'—it's mandatory for survival. Effective execution of innovation is one of the major determinants between...
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