Test

How to Use

GooGle+ for Business
Guide to Using Google’s Social Network for Business

A publication of

How To USe GooGle+ for BUSINeSS

How To USe GooGle+ for BUSINeSS

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Not quite sure if this ebook is right for you? See the below description to determine if your level matches the content you are about to view.

inTroDuCTorY
Introductory content is formarketers who are new to the subject. This content typically includes step-by-step instructions on how to get started with this aspect of inbound marketing and learn its fundamentals. After reading it, you will be able to execute basic marketing tactics related to the topic.

How To use GooGle+ for Business
By Magdalena Georgieva Maggie Georgieva is an inbound marketing manager at HubSpotresponsible for creating new offers, including ebooks and webinars. Maggie has previously helped with HubSpot’s email marketing program and the company’s landing page creation and optimization. Maggie is a prolific marketing blogger and has also written for publications like BostInnovation.com and The St. Petersburg Times.

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Intermediate content is for marketers who are familiar with thesubject but have only basic experience executing strategies and tactics on the topic. This content typically covers the fundamentals and reveals more complex functions and examples. After reading it, you will feel comfortable leading projects with this aspect of inbound marketing.

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Advanced content is for marketers who are, or want to be, experts on thesubject. In it, we walk you through advanced features of this aspect of inbound marketing and help you develop complete Share This ebook! mastery of the subject. After reading it, you will feel ready not only to execute strategies and tactics, but also to teach others how to be successful.
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How To USe GooGle+ for BUSINeSS

How To USe GooGle+ for BUSINeSS

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“
users.

on the day Google announced the release of Google+business pages, hundreds of media outlets

I expect brands will notice this and will build marketing plans around it.
Bradley Horowitz vp of product, Google+

covered the story and drew attention to its importance. while many reporters and bloggers viewed it as a great improvement to Google+’s feature set, some decided to take a more controversial angle, viewing the story through the lens of afacebook rivalry.

”
pcworld, for example, led off with a story about how, in Mark zuckerberg’s words, Google “is trying to build their own little version of facebook.” It has long been discussed that Google seeks to penetrate the social market, which it previously attempted to do with Google Buzz (which has now been shut down). will Google+ be the key weapon the search engine giant needs toachieve its goal? can this new network, with its improved feature set, beat facebook? These are all questions we don’t quite have the answers for yet. But one thing is clear--marketers are provided with a completely new platform to explore and leverage.
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launched in June 2011, Google+ is a new social network that has attracted the attention of marketers. In just over six months,...