Business planning training for social enterprise

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Social Enterprise Journal
Emerald Article: Business planning training for social enterprise
Clifford Conway

Article information:
To cite this document: Clifford Conway, (2008),"Business planning training for social enterprise", Social Enterprise Journal,
Vol. 4 Iss: 1 pp. 57 - 73
Permanent link to this document:
http://dx.doi.org/10.1108/17508610810877731
Downloaded on: 28-08-2012References: This document contains references to 71 other documents
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Business planning training
for social enterprise

Business
planning
training

Clifford Conway
Entrepreneurship & Enterprise Research Group, Brighton Business School,
University Brighton, Brighton, UK

57

Abstract
Purpose – This paper seeks to explain how the course content of a Graduate Certificate in SocialEnterprise was varied to meet the unique business planning training needs for social enterprise.
Design/methodology/approach – The research began with a review of the literature covering
generic and social enterprise business planning, the findings of which were applied into the design of
the course.
Findings – The paper concludes that although there are a number of similarities in business
planningneeds for start-up commercial and social enterprise business plans, the differences are,
however, significant enough to require that course design should take these into account and thus
avoid delivering a generic programme that does not fully meet student needs.
Practical implications – Academic and professional deliverers of business planning programmes
are strongly recommended not to offergeneric offerings but instead tailor to the needs of the social
enterprise sector.
Originality/value – This paper will be of interest to providers of programmes aimed at social
enterprises as well as social enterprise practitioners responsible for staff training. The literature in this
area is still nascent while the development of accredited courses is still quite new and therefore the
paper...
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