N THE CONTINUINGQUEST FOR BUSINESS GROWTH, many CEOs are turning to their CIOs and ITorganizations because technology is essential to two compelling sources of growth:innovation and integration. Innovation, of course, is doing new things thatcustomers ultimately appreciate and value – not only developing new generationsof products, services, channels, and customer experience but also conceivingnew business processes and models. Integration is making the multiple units,functions, and sites of large organizations work together to increasecapacity, improve performance, lower cost structure, and discover opportunities forimprovement that don’t appear until you look across functions.
Key growth [continua]
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(2010, 10). Formulacion de estrategias. BuenasTareas.com. Recuperado 10, 2010, de http://www.buenastareas.com/ensayos/Formulacion-De-Estrategias/938987.html
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