Trabajo de investigacion de mercados

ANALISIS HORIZONTAL DEL BALANCE GENERAL
EMPRESA COLIBRI 6
PERIODOS 4, 8,12 Y 16
| 4 | 8 | 12 | 16 | | 4 | 8 | 12 | 16 |
Activos | | | | | Pasivo y patrimonio | | | | |
Activoscorrientes | | | | | pasivo | | | | |
caja | 0% | 0% | 0% | 0% | préstamo a corto plazo | 57.4% | 58.7% | 72.96% | 89.4% |
cuentas por cobrar | 22.7% | 27.8% | 23.47% | 8.16% | impuesto porpagar | 0% | 2.81% | -10.72% | -6.4% |
depósitos | 0% | 0% | 0% | 0% | total obligaciones | 57.4% | 61.51% | 62.24% | 83% |
materia prima | 0.19% | 1.944% | 0% | 3.54% | | | | | |
productoterminado | 8.80 % | 16.70% | 0% | 60.6% | prestamos a largo plazo | | | | |
total activos corrientes | 31.69% | 46.44% | 23.47% | 72.3% | hipotecas | 10.7% | 5.05% | 0.68% | 2.7% |
| | | || | | | | |
Activos Fijos | | | | | | | | | |
planta y equipo | 78.3% | 69.8% | 126.2% | 59.37% | total pasivos | 68.1% | 66.56% | 62.92% | 85.7% |
menos activos depreciables |-10.02% | -16.32% | -49.69% | -31.76% | | | | | |
total activos fijos | 68.28% | 53.48% | 76.51% | 27.61% | patrimonio neto | 31.79% | 33.44% | 30.90% | 14.9% |
| | | | | | | | | |total activos | 100% | 100% | 100% | 100% | total pasivo y patrimonio neto | 100% | 100% | 100% | 100% |

ANALISIS HORIZONTAL DEL ESTADO DE RESULTADOS
EMPRESA COLIBRI 6
PERIODOS 4, 8,12 Y 16| 4 | 8 | 12 | 16 |
ventas netas P1 | 69.12% | 70.5% | 61.84% | 55.9% |
ventas netas P2 | 30.88% | 29.48% | 38.15% | 44.0% |
| | | | |
total ventas netas | 100% | 100% | 100% | 100% |costos de fabricación | 71.8% | 66.9% | 119.3% | 73.7% |
Total ganancia | 28.14% | 33.06% | -19.64% | 26.3% |
ventas y administración | 27.8% | 13.8% | 52.8% | 87.2% |
costos de almacenamiento| 3.36% | 2.29% | 0.21% | 1.46% |
| | | | |
ganancias de funcionamiento | -3.02% | 16.97% | -72.37% | -62.36% |
interés neto | 5.09% | 5.94% | 8.92% | 16.60% |
impuesto sobre la renta |...