Carlos S. Fischer Cetina
Sacramento 217 Colonia del Valle
03100 México, D.F. México
044-55-39-66-77-08 / 55-55-43-21-56 / 55-56-87-44-28
SUMMARY OF QUALIFICATIONSBilingual Operations Director with 20 years experience in U.S. and Mexico world class consumer goods companies dealing with people from diverse cultures and nationalities. Skilled liaison betweenheadquarters and off-site Sales and Distribution operations in Mexico . Main Achievements : Being the Operations Director of Duxy Auto-tiendas , a Mexican 52 convenience store chain specialized in highways , Itook net income from $ 11.5 MMP in 1996 to $ 98 MMP in 2008 , having a 385 staff under my responsability . Several years before , as the Operations Franchise Manager for Pepsico’s operation in theState of Mexico , I managed to introduce a total of 150 new routes and 3 Distribution Centers in the territory and increased net volume in 37 % in 3 years . Highly motivated, results drivenprofessional with strong background in trade marketing and supply chain processes. Fluent in English and Spanish.
Duxy Auto-tiendas , Mexico City , Mex 01/96 to 08/2008Operations Director
Hired to transform a family owned business into an institutional company . Responsible for achieving the Sales & Operations National Plan for the nearly 13 years I worked for them, 8 of which I acted as the Supply Chain & Purchasing Director as well .
• Definition of the Operations goals and Key Performance Indexes per position .
• Re-engineering of the OperationProcesses , regarding client service throuhgout the complete chain of command .
• Reduced direct personnel up to 18 % , increasing net sales at the same time .
• Developed an Auditing procedure thatreduced inventory losses up to 15 % per year.
Parmalat de México , Mexico City , Mex 05 to 12/1995
National Sales & Operations Manager
Responsible for achieving the Sales Annual...
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