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Snacks in Hong Kong to 2006
Description: Snacks in Hong Kong to 2006 is a detailed analysis of the confectionery market, providing forecast data to 2006. The report examines key local trends in confectionery, with an emphasis on providing quality primary research data, obtained directly from major players in theindustry. It establishes the market size and structure, provides analysis of current market trends, and profiles the industry's major players. The report contains information on four confectionery categories chocolate confectionery, sugar confectionery, gum and cereal bars. The comprehensive data set includes market values, volumes, segmentations and forecasts. All data is for 2001 and fullfive-year forecasts are provided. Understand the key trends and issues in confectionery. Understand which countries and product lines offer the best opportunities for growth. Assess the competitive landscape of the Hong Kong confectionery industry.

Contents:

OverviewIntroductionSnacks in Hong Kong to 2006 is a detailed analysis of the snacks market, providing forecast data to 2006. The reportexamines key local trends in snacks, with an emphasis on providing quality primary research data, obtained directly from major players in the industry. It establishes the market size and structure, provides analysis of current market trends, and profiles the industry’s major players.ScopeContains information on four snacks categories - savory snacks, potato chips, popcorn and snack nuts.Thecomprehensive data set includes market values, volumes, segmentations and forecasts.All data is for 2001 and full five-year forecasts are provided.Report HighlightsThe Hong Kong snacks market reached a value of $136.7 million in 2001. It is fairly mid-placed in the Asia-Pacific region; with seven countries achieving higher and six obtaining lower revenues.Savory snacks form the leading product category,closely followed by potato chips. Snack nuts and popcorn form the smallest product categories.Reasons to PurchaseUnderstand the key trends and issues in snacks.Understand which countries and product lines offer the best opportunities for growth.Assess the competitive landscape of the Hong Kong snacks industry.Table Of ContentsChapter 1IntroductionWhat Is This Report About?MethodologyProductDefinitionsPreparation Of First Draft DataCoverage Of Secondary And Published SourcesPrimary Industry InterviewsBack-Up Local ResearchForecastsData FinalizationData Cross-Checks And VerificationQuantification Of Data ReliabilityChapter 2 DefinitionsCategory DefinitionsDistribution DefinitionsChapter 3Popcorn3.1Overview3.2Value3.3 Volume3.4Distribution3.5Expenditure And ConsumptionChapter 4PotatoChips4.1Overview4.2 Value4.3Volume4.4Market Share4.5Distribution4.6Expenditure And ConsumptionChapter 5Savory Snacks5.1Overview5.2Value5.3Volume5.4Market Share5.5Distribution5.6Expenditure And ConsumptionChapter 6Snack Nuts6.1Overview6.2Value6.3Volume6.4Market Share6.5 Distribution6.6Expenditure And ConsumptionChapter 7Company Profiles7.1Frito-Lay7.1.1Company Overview And Key Facts7.1.2BusinessDescription7.1.3History7.1.4Major Products & Brands7.2 Keebler Foods7.2.1Company Overview And Key Facts7.2.2Business Description7.2.3Major Products & Brands7.3Procter & Gamble7.3.1Company Overview And Key Facts7.3.2Business Description7.3.3History7.3.4Major Products & Services7.3.5Products & Services7.4Planters Nuts7.4.1Company Overview7.4.2History7.4.3Major ProductsList Of TablesTable 1:CategoryDefinitionsTable 2:Distribution DefinitionsTable 3:Hong Kong Popcorn Sales Value (Us$ M), 19962001Table 4:Hong Kong Popcorn Sales Value Forecast (Us$ M), 2002-2006Table 5:Hong Kong Popcorn Sales Volume (Kg M), 1996-2001Table 6:Hong Kong Popcorn Sales Volume Forecast (Kg M), 2002-2006Table 7:Hong Kong Popcorn Distribution (% Volume), By Segment, 2000-2001Table 8:Hong Kong Popcorn Expenditure (Us$ Per Head),...