Consumismo

During the years the marketing, advertising, brands has attack us to buy what they sell; and they achieved more than that they have created us a necessity.
The texts defines consumerisation as atrend based on Information Technology, what I was saying, nowadays we cannot live without technology, we depend on it and we use it for all.
In the past it was too hard to find technology and it wasalso expensive, for example a kindle, an e-reader for Amazon cost $79, and the fist version was cost $399; for a GB before you paid $200.000 in 1980, now for 1024 GB you pay around $100. The technologyis constantly changing in the same year you can have various actualization of the same device, and this is why it depreciates very fast.
In my case I had bought the iPhone 4s one year ago and thisyear bam! The new iPhone 5 is here now but the worst part is that I am going to change my device for the new version. This is consumerisation!.

HOW DO YOU FEEL THAT A PERSON’S LIFE AND ALSOHIS/HER WORK WILL CHANGE WITH THESE NEW TECHNOLOGIES? IN GENERAL, HOW DO YOU BELIEVE SOCIETY AS A WHOLE WILL CHANGE?

The human being has the necessity to feel part of something; over the past years theconsumption of smarts phones and tablets has increase, decreasing the sales of pc’s. For people is very simple to use the tools we have now, as the clouds, is much easier to carry all your work withyou, if you are not in you work place you just have to check the information on your device and problem solve.
It is a big change for people, they feel more confortable and secure to bring their ontablets to work, as they can be in touch with their friend, parent etcetera.
Eventually you will not need to be personally at your job, with skype you can be anywhere and you can establish aconference. It will became easily

This article make me realize, how the IT is fastly changing, sometimes you are in the middle even it is in front of you, but you don’t notice.
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