Your use of the JSTOR archive indicates your acceptance of JSTOR's Terms and Conditions of Use, available athttp://www.jstor.org/page/info/about/policies/terms.jsp. JSTOR's Terms and Conditions of Use provides, in part, that unless you have obtained prior permission, you may not download an entire issue of a journal or multiple copies of articles, and you may use content in the JSTOR archive only for your personal, non-commercial use. Please contact the publisher regarding any further use of this work. Publisher contact information maybe obtained at http://www.jstor.org/action/showPublisher?publisherCode=mitpress. Each copy of any part of a JSTOR transmission must contain the same copyright notice that appears on the screen or printed page of such transmission. JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. Weuse information technology and tools to increase productivity and facilitate new forms of scholarship. For more information about JSTOR, please contact firstname.lastname@example.org.
The MIT Press is collaborating with JSTOR to digitize, preserve and extend access to Design Issues.
RichardBuchanan Myth and Maturity: Toward a New Order in the Decade of Designvs 1) GeorgeNelson, "'Captive' Designer (?) 'Independent' Designer,"in his (!) Problems Design of (NewYork:Whitney Publications, Inc., 1965),30.
"The industrial a designprofessionhasestablished place for itself in a phenomenallyshort time. It is widely accepted as a useful service.But it is also still in the process of realizingits full potential as a serviceto a society going through aseries of tremendoustransformations." - GeorgeNelson' "To be humana man must understand what has been and accomplished whatcanbe accomplished the artsof by
"TheLiberating Arts McKeon, 2) Richard andtheHumanizing in Education," Arts in Humanistic Educationand Western Civilization: Essays for Robert M. Hutchins,ArthurA. Cohen, ed. (New York: Holt, Rinehart and Winston, 1964),159.
-RichardMcKeon2 Colin Forbes and a distinguished executivecommitteerecently the first StanfordDesign Forum:an invitedgathering organized of CEOs, designmanagers, and leaders with an designers, cultural activeinterestin promotingdesignawareness effectiveness and in the contemporary world. Intendedto be international scope, in the forumwill be held in Londonin 1990andperhapsTokyo in camefrom Europe,Asia, andthe 1991;in 1988 the participants United States. The goal of the forum, as Forbesexplains,is to maintainan informalinternational networkof people who meet fromtimeto timeto discussmajorissuesandto formulate general in responseto them.3 policies The issuesidentifiedfor the firstmeetingof the forum,heldin September1988,werethe role of designas a corporatestrategy, the relationshipdesignandinternational of trade,andmethodsfor the importanceof designto the generalpublic. communicating Therewereno formalpapersbut the discussions reportedin a are narrative JeffreyMeikle,a designhistoriancommissioned by by the forumto providea background sketchanda general surveyof the issues and views represented at the meeting. Though conversation seldomfollowsa simple,logicalline of spontaneous Meiklesucceeds in representingthe event in a development,
straightforward, literal account that manages to incorporate
3) JeffreyMeikle,Designin the Contemfrom World, porary publication prepared the proceedings the Stanford of Design 1988 Forum,Stanford,CA, September (n.p.: Pentagram Design, AG, 1989). Copiesmaybe obtainedfromthe StanfordAlumniAssociation.ColinForbes is chairman the Executive of...