The product is directed the young persons
Socioeconomic carateristics for our product that we know that the young persons you have a minor purchasing power that to that of hisparents and because of it our prices more accessible.
• Brazil is an eminently multicultural country marked by big and diverse migratory currents from all the continents and the intensemiscegenation between them
In the cultural area us want to stimulate the young persons to whom they know more of his country with different technologies that call his attention and do not be tediousfor them to be cultivated.
• Way of life: warm and festive spirit popular manifestations are born as the Carnival, the End of Year and the Holidays Juninas, famous for the animation and happiness.The will to show the better of Brazil seems to transform this vigor into creativity, marvel of colors and sounds that they infect to whom it is nearby.
We go to the young persons because theyoccupy a very strong place in our company since they are the future in all the aspects and it is a very difficult sector since we have to look for the strategies in order that the product is of hispleasure as the advertising and that our product stay in the places that more they visit.
The value of our product dependera of the presentation (size) of the jarrito and our prices seranaccessible for the consumption of the young persons since we know that some social classes inside them do not have so many economic accessibility and it is because of it that we decide to leave themwithin reach of any young woman.
It is necessary to mention that we focus in this country since it has a cultural flavor, holiday in all sides and know that the young persons harian great use of ourjarritos.
NAME :CORTES SORIA CINDY
GARCIA MARTINEZ MAYRA
VELASCO GUTIERREZ ALBERTO
SANTIAGO ROCHA DIANA.
COMUNICATION AND PERSUADING