Recursos humanos

University of Southern California
Marshall School of Business

GSBA 582: THE GLOBAL ENVIRONMENT AND INTERNATIONAL BUSINESS

Spring, 2011

PM.GLOBE MODULE I

Professors Office Phone Email
Jim Cunningham BRI 204B 740-3932 jpcunnin@marshall.usc.edu
Carl Voigt BRI 303E 740-0764 cvoigt@marshall.usc.edu

COURSE OBJECTIVES

• To understand the impacts of globalization and to developthe ability to think strategically about global business issues.
• To equip you with the basic facts of globalization, international trade in goods and factors of production growth, and the major trends and institutions shaping the future of international management.
• To provide you with a framework for assessing a country’s prospects for global business and its competitiveness in the globalbusiness environment.
• To learn to assess the business environment in other countries, including economic and financial structures, institutions and institutional voids, business practices, regulatory systems, and cultural and social conditions.
• To develop an international business perspective by understanding the similarities and differences in the business environment across countriesand how heterogeneity in the business environment across countries affects international business practices and strategies.
• To understand patterns of international competition through examination of specific industries and firms.
• To develop skills in analyzing strategic challenges and opportunities in the international context and competencies to anticipate the potential strategies of globaland local competitors in specific industries.
• To develop an appreciation of ethical issues confronting companies engaged in international business and the options for responsibly managing these ethical issues.
• To integrate and apply frameworks, models, tools, and concepts from core classes to a real world global setting.

PEDAGOGY AND LEARNING APPROACHES

The course is divided intotwo major portions. Module I consists of six weeks of classes on how to analyze the environment for doing international business in countries around the world and the implications of the global environment for making international business decisions. Module II is an international field experience, including preparatory class sessions in Los Angeles and a post-trip presentation. The internationalfield experience will allow you to put into practice the tools you have acquired both in Module I of the course and the preparatory class sessions for Module II.

Module I – The Global Environment and International Business

This first portion of PM.GLOBE consists of a six-week course focusing on the analysis of the global business environment and how this environment affects businessdecisions. This module examines issues surrounding globalization and the effects of globalization on international business. Frameworks for assessing the economic, political, social/cultural, institutional, and business environment of different countries will be presented. The implications for business decisions and strategies of the similarities and differences in the business environment acrosscountries will be discussed. Throughout, the challenges and opportunities of doing business in an age of globalization will be highlighted.

This module is designed to use your core learning experiences in global economics and strategy courses as a foundation to enhance your understanding of conducting business as a manager in a global environment. We consider this course as a tool for discoverybetween instructors and students in order to help manage in an international environment. Your participation and feedback are essential.

Module II – International Field Experience

The second portion of PM.GLOBE is organized around an international field learning experience in a specific country or pair of countries. Much of the work for this portion of the course will be done in teams....