Factores criticos

FACTORES CRITICOS | A | B | C | D | E | F | G | H | I | J | K | L | M | N | Ñ | O | * q | Q | R | TOTAL | PESO |
A Dimensión social | - | 1 | 1 | 1 | 0 | 1 | 1 | 1 | - | 1 | 1 | 0 | 0 | 1| 1 | 1 | 1 | 0 | 0 | 12 | 0.05 |
B Cambios estilo de vida | 1 | - | 1 | 1 | 1 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 0 | 1 | 1 | 0 | 1 | 1 | 0 | 13 | 0.06 |
C Competencia Potencial. | 0 | 0 |- | 1 | 1 | 1 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | 1 | 0 | 1 | 0 | 0 | 1 | 10 | 0.04 |
D Clima Ambiental | 1 | 0 | 1 | - | 0 | 1 | 0 | 0 | 1 | 1 | 0 | 1 | 1 | 1 | 0 | 0 | 1 | 0 | 0 | 9 | 0.03 |
EGuerra de precios | 1 | 1 | 0 | 0 | - | 0 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 13 | 0.06 |
F Ingreso de nuevas bebidas | 1 | 0 | 1 | 0 | 0 | - | 1 | 1 | 1 | 1 | 0 | 0 |1 | 0 | 1 | 0 | 1 | 1 | 0 | 10 | 0.04 |
G Posición nacional e internacional. | 1 | 0 | 1 | 0 | 1 | 0 | - | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 15 | 0.07 |
H Informalidaden el mercado | 1 | 1 | 1 | 1 | 1 | 0 | 0 | - | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 0 | 1 | 1 | 0 | 13 | 0.06 |
I Consolidación libre mercado | 1 | 1 | 0 | 1 | 1 | 0 | 1 | 0 | - | 0 | 1 | 1 | 0 | 1 |1 | 1 | 1 | 1 | 0 | 12 | 0.05 |
J Ingreso nuevas bebidas gaseosas | 1 | 1 | 0 | 1 | 1 | 1 | 0 | 0 | 0 | - | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 13 | 0.06 |
K Ingreso per cápita encrecimiento | 0 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | - | 0 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | 13 | 0.06 |
L Carga tributaria sector de gaseosas | 1 | 0 | 1 | 1 | 1 | 0 | 1 | 1 | 1 | 1 | 1 | - | 1 |1 | 1 | 1 | 1 | 0 | 1 | 15 | 0.07 |
M Campañas promocionales | 0 | 1 | 1 | 0 | 0 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | - | 1 | 1 | 0 | 1 | 1 | 0 | 13 | 0.06 |
N Caída de ingresos deconsumidores. | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 1 | - | 1 | 1 | 1 | 1 | 1 | 13 | 0.06 |
Ñ Gustos y preferencia de clase A y B | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 0 | 0 | 1 | -...